State Street Global Advisors Make Sure You Can Get Out
brand campaign, financial services, comedy
Many investors want cheap ways to invest, but without liquidity, meaning the ability to get in and out of an investment, a great deal, in the beginning, might not be so great when you need it to be.
With Spider ETFs, you can protect yourself against that uncertainty. So we created a campaign featuring three people who haven’t thought through what they are getting into. I was lead copywriter for this project.